Farside Creative 6.0
NB-Football-Audazo-4-FW19-Quicklink.jpg

New Balance Football : Audazo V4 FW19

Project

Audazo V4 FW19

Client

New Balance Football

Agency

Zak Agency : Freelance

My Role

Compositing / Retouching / Artwork

Background

New Balance football releases version 4 of the Audazo range. The new shoe was designed to be worn for activity as well as leisure hence the line…Fresh on court. Fresh off court. With the concept locked I was tasked with creating the high resolution image, augmenting and adapting the original photography to take the key art to the next level. I modified the completed key art adding graphic elements for various online and social media templates. This ensured a consistent look and feel across all channels.